There’s one thing about an autoresponder service—relationship. Getting the contact information of your visitors, like email addresses and their names is one of the essential things you have to do to build a website that thrives. Whether your site is for a non-profit organization that is trying to keep members informed and motivated, or an online business that is selling the solution to someone’s needs, having the contact information is interested parties is critical is crucial.
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We can’t deny the fact that they are hot right now. Articles are a great mechanism promoting products to be sold, helping you build your business and reach a broader audience. Articles should be full of information, easy to read and understand, and provide readers helpful information towards their topic of interest. In most cases, articles will include a link to a website, which is designed to sell products or services that relate to the article.

Commonly, they are submitted to directories, article banks, websites, and sometimes used with ezines as well. There are many uses for articles, as they are one of the best ways to promote products and services online. Although there are various uses for articles, one of the best is with autoresponder. If you combine informational articles, like those discussing about payday loans, life insurance, or talking about alternative medicine, with an autoresponder, you’ll get results that you can be proud of. Autoresponders are very popular these days – although few think to use them in combination with articles.
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What happened when websites and blogs started talking about Squidoo? Within a week, the site received 249 new links all one way, in original, user-generated content. Not even ONE reciprocal link exchange. This is organic marketing at its best. Instead of getting 500+ reciprocal, low value links, you get 200+ very valuable, very powerful one way links.

Looking at this in another way, think about the niche Squidoo is competing in. Content publishing. They’re going up against powerhouses like Blogger, Typepad, WordPress, MSN Spaces (to name just a few). In addition, because this will be an information-rich resource, they’re also up against Wikipedia, About.com and other content giants.

A heavy hitting market to jump headfirst in. And how are they building their search engine rankings? Entirely through organic marketing. Now I’m not saying that everyone should do that. Seth’s a big name in marketing, and for the rest of us, building organic, one-way links is a long-term process that involves meticulous content building.

So don’t give up your reciprocal link campaigns just yet. For most websites, buzz marketing is not enough to create massive search engine rankings, and you’ll still need the rest of your marketing strategy (contentbuilding, link exchanges, article submissions, etc) in full flow. But if you’re looking for one way links, links that bring you added link popularity AND targeted traffic - then give buzz marketing a serious try.